Speaker Interview

Building the Ideal Supplier Distributor Partnership | Michael E. Klauer

2023 USATT Interviews

Join Sid Patel, CEO of USA Trade Tasting and Beverage Trade Network, in an insightful conversation with Michael E. Klauer from Momentum Beverage Team. As a distributor with a strong presence across multiple states, Michael shares valuable insights into what sets a brand apart and makes it an ideal addition to their portfolio.

Discover the expectations distributors have from wine and spirits brands, gaining a unique perspective from someone deeply involved in the industry. Michael goes on to unravel the key elements that contribute to a successful supplier and distributor relationship, shedding light on the dynamics that make for a fruitful collaboration.

Whether you're a brand looking to expand your reach or a distributor aiming to enhance your portfolio, this conversation offers indispensable guidance on building and maintaining successful partnerships in the ever-evolving beverage market.

Tune in to gain a deeper understanding of the intricacies that shape the landscape of the supplier-distributor relationship.